01.11.2023

Ukraine is the place for plans

In November 2023 UKRSIBBANK BNP Paribas Group has launched campaign «Ukraine is the place for plans» to support aspirations of Ukrainian people to realize their plans, to be their reliable financial partner, to move along with them towards their goals and bring victory of the country closer.

Plans are what drives toward achievements and development. For many Ukrainians, this is a lighthouse showing a way in their lives. Sociological studies show that plans are important for overwhelming majority of Ukrainian people. Around 80% of population admit that they have specific goals and plans for the future, and 42,9 of population are planning the forthcoming day for their children and grandchildren despite the indefinite term of the state of martial law in Ukraine.

Plans are engine of the country

According to data based on various polls, the Ukrainians are actively build-up their plans for future for the next five years. They are, particularly, thinking of the following:

  • Reconstruction of Ukraine. Currently the country is working on recovery, which, according to various expert estimates, may last at least 10 years consisting of different stages.
  • Own business. According to Opendatabot, one can observe an increase in entrepreneurial activity in Ukraine, many citizens have ambitions to start their own business or a start-up. They see an opportunity to support themselves and their families, create workplaces, increase incomes and investments, and facilitate the country’s economic development.
  • Career development. Ambitious plans for their professional development, new skills, professional-, and career development are also of Ukrainians’ concern. Gradually, Ukraine becomes more attractive for foreign investors, which creates additional opportunities for specialists.
  • Learning and education. Ukraine has a significant potential in the educational field. Many citizens are planning to get high education or develop their professional skills through training courses, masterclasses, etc.
  • Family welfare. Family has always been important part of the Ukrainians’ lives. Many of them are planning future for their families, creation of comfortable conditions, safety, and possibility to obtain a qualitative education and medical services.
  • Protection of nature and environment. Ukrainians more often choose taking care of environment and become active participants in the movement for ecological safety and decreasing in negative impact on the nature.

 

UKRSIBBANK BNP Paribas Group is a financial partner of Ukrainians in their plans realization

UKRSIBBANK started its activity in June 1990. The bank’s age, actually, is the age of the country, the time for building-up the independent state with a powerful European potential. All this time the bank has been actively supporting Ukrainian economy, enhances its processes and services, using the best practices of the International BNP Paribas Group with 200-year expertise. UKRSIBBANK is a solid partner that offers modern and reliable banking supported by the leading European Group, the bank takes care of its customers and employees, promotes strengthening of Ukrainian economy, positively affects the society development.

 

Support to entrepreneurs

Business is a critical driver of the economy and future reconstruction of the country, as well as one of the bases for continuous development of communities. The bank is a financial partner almost of 2 million customers, providing services to more than 170 thousand entrepreneurs, among which are those, who have only started their business, and those who have an experience in various business areas. With a huge experience the bank is ready to advise Ukrainian entrepreneurs, share knowledge that will help them better understand the conducting of business and provide solutions that will support Ukrainian entrepreneurs on the way of their development. This includes the training program «Finansist» the bank carries out jointly with Mastercard and Diia.Business centers, various grant programs for the medium-, and small-sized businesses, the promotion offers, etc.

At the same time, UKRSIBBANK is an active promoter of female entrepreneurship, and in every way supports women in business through annual free-of-charge seminars «Women in business», a proposal «Smart lady», providing support to the competition «Created by women» initiated by the French-Ukrainian Chamber of Commerce and Industry etc. Also, the bank supports IT-industry of the country, cooperates with IT-Association, and has various package offers for IT-professionals.

 

Reconstruction of the country

Ukraine currently protects its territorial integrity and independence; however, the recover-related processes have commenced, which are actively supported by state authorities, organizations, and the society, and most importantly, they are ready to unite on the way to building-up to the prosperous country. The bank has joined the initiatives, where school premises are built, or constructed from the very beginning, the healthcare institutions are repaired and refurbished, and medical equipment are purchased, the bank unites with the other institutions to provide services to the customers even during blackouts. Also, UKRSIBBANK has implemented support to its mobilized employees. In addition, the bank employees themselves, have launched a charity funds collection for the needs of their mobilized colleagues – «Support to Ukrainian military men: «Support your people!».
As a responsible market player, the bank has joined the key initiatives that facilitate recovery of territorial integrity, ensuring peace and continuity of reforms for stable and successful future of Ukraine.

 

Welfare of Ukrainians

As a responsible employer, UKRSIBBANK creates the best workplace for employment, acts as a reliable partner and takes care of almost five thousand employees bank team. Each employee as well as its family are protected, they have guarantees and confidence in the future. «People First» is a program of social support to the bank employees in the period of the martial-law state, which is based on a pyramid of needs and covers four basis directions: physiological needs, a need for security, social needs, and the need for self-realization.
Investing in the employees’ independence, the bank has programs of internal- and international mobility, provides opportunities of employment in the other banks and organizations of the Group in various European countries, the bank develops its employees, forms professional skills through special internal-, and external trainings, as the well-established schools of Leaders, Product owners, Service-design, Scram-masters, and Data analysts.
At the same time, UKRSIBBANK supports initiatives for employment of people with disability, encourages youths to work, controls over justice of remuneration, involves women in various programs of developments and qualification improvement, adheres to the approach as to gender equality in the process of appointment to managerial positions.

 

Charity

UKRSIBBANK during many-year period implements a variety of social projects aimed at supporting various people the both children and adults who extremely need help and support. The bank aspires a positive influence on society; it supports programs aimed at education development, involves to the healthy way of living, cooperates with charitable foundations and organization. For the recent year the bank had launched annual promotional program to support the children with Down syndrome, facilitating the rehabilitation and recovery of military men and military women, allocated funds for purchase of medical equipment and modern critical-care vehicles. Also, the bank takes care of education for children with various needs, as well as support the children deprived of warmth and love of parents.

 

Sustainable development

Modern business, in elaborating its future planning, pays more attention to the matters related to the corporate social responsibility. Working on the matters pertaining to continuous economic development, the global climate change, social risks, and corporate management in accordance with ESG-criteria (Environmental, Social, Governance), become an integral part to the action plan for next years, and especially, during reconstruction of the country. As an active promoter of the continuous development, UKRSIBBANK cooperates with its partners and customers to promote developing the more ecological and resource efficient economy, making the continuous financing a basis for the long-term partnership; the bank has 10 sectoral policies for work with sensitive economic branches. At the same time, the bank encourages the organizations to follow the target of continuous development; the bank is ready to share its international expertise and assist in implementation of ESG-criteria in the companies’ operational activity. Also, based on the continuous development targets and principles of making the plans of future reconstruction of the country and safety day of tomorrow for future generations.

For Ukrainians the word «plans» means the hopes and ambitions. This is what inspires them to move forward, to their own and national goals. The plans are more than a list of wishes, it is a strategy for realization of dreams and achievement of access. Despite the daily danger the Ukrainians continue to live, love, and plan their own future and the future of their relatives. For more than 30 years our bank with Ukraine grows, develops, and provides support. We are reliable financial partner for Ukrainian people at all the stages: as from the date of utility charges payment, to travels abroad, from the purchase of children’s clothes to the own business strategy development. We wish to support our customers, encouraging them to plan and move forward, to be here with those, who works daily, sells, packs, reports, starts his/her own business, defenses, donates and reconstructs the country

Yanina OLKHOVSKA
Director for Communications, CSR and Engagement of UKRSIBBANK BNP Paribas Group